Which measure for PFE? The Risk Appetite Measure, A

Potential Future Exposure (PFE) is a standard risk metric for managing business unit counterparty credit risk but there is debate on how it should be calculated. The debate has been whether to use one of many historical ("physical") measures (one per calibration setup), or one of many risk-neutral measures (one per numeraire). However, we argue that limits should be based on the bank's own risk appetite provided that this is consistent with regulatory backtesting and that whichever measure is us...